OCTOPUS is a concept brand founded in 2012 by premium streetwear label IUTER.

“OCTOPUS” was a groundbreaking graphic originally released in 2005 by renowned designer Giorgio Di Salvo for VNGRD, and in 2012 IUTER decided to resurrect this concept in a new brand based on the iconic octopus motif, only. With a full spectrum of options every season. 100% Made in Italy.